Cookie Policy

Last Updated: October 30, 2026

1. Introduction

This Cookie Policy explains how 15Rock ("we," "us," or "our") uses cookies and similar tracking technologies on our website and platform (collectively, the "Services"). This policy should be read in conjunction with our Privacy Policy.

Optional analytics and advertising cookies are off until you choose to allow them. You can choose either purpose separately, decline both, or withdraw your choice using Cookie preferences. You can still use our site and contact forms when optional cookies are declined.

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. Cookies are widely used to make websites work more efficiently and provide information to website owners.

Cookies can be "persistent" or "session" cookies:

  • Persistent cookies remain on your device for a set period or until you delete them
  • Session cookies are temporary and are deleted when you close your browser

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are necessary for the Services to function properly. They enable core functionality such as security, network management, and accessibility. You cannot opt out of these cookies without affecting how the Services work.

Examples:

  • Authentication cookies (keeping you logged in)
  • Security cookies (detecting authentication abuse)
  • Session management cookies
  • Load balancing cookies

3.2 Performance and Analytics Cookies

These cookies collect information about how visitors use our Services, such as which pages are visited most often and if users receive error messages. Analytics cookies are off by default and are only enabled if you click "Allow analytics" on our cookie consent banner.

Examples:

  • Google Analytics & Google Tag Manager (usage patterns and trends)
  • PostHog (product and website interaction analytics)
  • Vercel (hosting and Core Web Vitals performance telemetry)
  • Sentry (error tracking and stability monitoring)

3.3 Functionality, Form Intake, and Scheduling Cookies

These cookies and storage entries remember your consent preferences and power embedded contact forms and meeting scheduling widgets when you interact with them.

Examples:

  • Cookie consent preference storage (15rock_cookie_consent)
  • Tally embedded forms (contact and research-scoping submissions)
  • Calendly scheduling links and booking widgets

3.4 Advertising Attribution and Visitor Intelligence

We have used or may use campaign attribution parameters and B2B visitor intelligence tools to measure paid search effectiveness. Advertising storage (ad_storage, ad_user_data, and ad_personalization) remains denied by default, and clicking "Allow analytics" on our cookie banner enables analytics cookies only — it does not turn on advertising cookies.

Examples:

  • Google Ads campaign attribution parameters (gclid, gbraid, wbraid)
  • Apollo B2B website visitor intelligence and CRM enrichment

4. Third-Party Cookies and Service Providers

In addition to our own cookies, we use or have used the following third-party services on our website, matching the Service Providers disclosed in our Privacy Policy:

Google Analytics

We use Google Analytics (when analytics consent is granted) to understand how visitors interact with our Services.

Privacy Policy: https://policies.google.com/privacy

Opt-out: https://tools.google.com/dlpage/gaoptout

Google Tag Manager

We use Google Tag Manager to load analytics tags after you grant consent.

Privacy Policy: https://policies.google.com/privacy

Google Ads

We use Google Ads campaign attribution and conversion measurement for our paid search landing pages.

Privacy Policy: https://policies.google.com/technologies/ads

PostHog

We use PostHog (when analytics consent is granted) for product and website interaction analytics.

Privacy Policy: https://posthog.com/privacy

Vercel

We use Vercel for website hosting and privacy-friendly web analytics and Core Web Vitals telemetry.

Privacy Policy: https://vercel.com/legal/privacy-notice

Sentry

We use Sentry for application error tracking and performance monitoring.

Privacy Policy: https://sentry.io/privacy/

Tally

We use Tally to power our embedded contact and research-scoping intake forms and collect form submissions.

Privacy Policy: https://tally.so/help/privacy-policy

Calendly

We use Calendly for meeting and scoping-call scheduling.

Privacy Policy: https://calendly.com/legal/privacy-notice

Apollo

We have used or may use Apollo for B2B website visitor intelligence and CRM enrichment.

Privacy Policy: https://www.apollo.io/privacy-policy

5. How to Control Cookies

You have the right to decide whether to accept or reject cookies. You can control and manage cookies in several ways:

5.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can set your browser to refuse cookies or delete certain cookies. Generally, you can find these settings in the "Options" or "Preferences" menu of your browser.

5.2 Cookie Preference Center

When you first visit our Services, you will be shown a cookie consent banner. You can manage your cookie preferences at any time through our Cookie Preference Center.

Analytics cookies are off until you allow them, and allowing analytics does not enable advertising cookies. reopens the banner so you can change or withdraw your choice.

5.3 Opt-Out Tools

For advertising cookies, you can opt out through these industry tools:

5.4 Mobile Device Settings

Mobile devices provide settings to control ad tracking:

  • iOS: Settings → Privacy → Tracking → Limit Ad Tracking
  • Android: Settings → Google → Ads → Opt out of Ads Personalization

6. Impact of Disabling Cookies

If you choose to disable cookies, some features of the Services may not function properly. Specifically:

  • You may not be able to log in or stay logged in
  • Your preferences and settings may not be saved
  • Some interactive features may not work correctly
  • We may not be able to remember your previous actions or preferences
  • Analytics data may be incomplete

Essential cookies cannot be disabled if you want to use the Services.

7. Do Not Track Signals

Some browsers have a "Do Not Track" (DNT) feature that lets you tell websites you do not want your online activities tracked. Currently, there is no industry standard for how to respond to DNT signals. At this time, our Services do not respond to DNT browser settings.

8. Cookie Retention

Different cookies have different retention periods:

  • Session cookies: Deleted when you close your browser
  • Persistent cookies: Remain until expiration date (typically 1-24 months) or until manually deleted
  • Analytics cookies: Usually expire after 2 years
  • Advertising cookies: Typically expire after 30-90 days

9. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, regulatory, or operational reasons. We will post the updated policy on this page with a revised "Last Updated" date.

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.

10. More Information

For more information about how we process your personal data, please see ourPrivacy Policy.

For general information about cookies, you can visit:

11. Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us:

15Rock

Email: privacy@15rock.com

Website: www.15rock.com/contact