
Market Intelligence
See markets early. Act faster.
Turn noisy signals into weekly, defensible insight your team can use.
Signals to cited weekly brief
Source map
Map sources and universe
Claim engine
Map claims to evidence
Workflow engine
Apply your methodology
Draft output
Generate cited workpaper
Reviewer loop
Human validates
Strategy pack
Export shortlist · brief · board pack
Outcomes
Find growth:
new segments, channels, and geos
Defend share:
track competitors, pricing, and launches
See risk:
policy, supply chain, and sentiment shifts
Decide faster:
one view your execs can sign off on
What you get in 2 weeks
One live workflow on your priority market
A board-ready brief with evidence and exportable tables
A runbook so your team can rerun and tweak
Core workflows
pick any to start
Competitor Tracker
launches, pricing, hiring, partnerships
Product & Pricing Map
feature parity, price moves, plan diffs
Demand Signals
search, traffic, reviews, social, app ranks
Geo & Policy Radar
regulation, tenders, incentives, trade
Channel Intelligence
partners, marketplaces, resellers
Whitespace Scan
unmet jobs-to-be-done, segment gaps
Outputs
Weekly market brief:
5-7 slides, one-page summary, appendix
Dashboards:
competitor deltas, price ladders, feature matrix
Alerts:
"material change" watchlists with rationale
Exports:
PDF, DOCX, PPT, CSV, or structured evidence appendix
Why it works
Encode your lens
how you segment, score, and decide
Evidence by default
links, quotes, and calculations shown
Repeatable at scale
same logic across products and regions
Low lift
we build v1 with you, then you run it
How the workflow runs
- Encode your method as steps, inputs, and checks
- Verify with sources, assumptions, and reviewer sign-off
- Run weekly; publish slides and data to your tools
Typical inputs
- Your segments, ICPs, and win/loss notes
- Target list of competitors, products, or geos
- Data access: public first; add your licensed sources later
Typical sources
(public + licensed)
Filings, earnings calls, job posts, pricing pages, changelogs, docs, site/app analytics, reviews, patents, customs and shipping, government portals, RFPs, standards bodies, social and forum data.
Who uses it
Investor
sector scans, thesis updates, deal funnels
Advisor
rapid outside-in for pitches and delivery
Operator
PMM, strategy, and sales intelligence
Example pack
(weekly)
- Market pulse summary
- Top moves and why they matter
- Feature and pricing deltas by competitor
- Demand signals and leading indicators
- Risks and watchlist
- Recommended actions and owners
- Appendix: sources and calculations
Prototype to Run
Prototype
fixed scope, 2-6 weeks, outcome delivered
Run
usage-based on workflow complexity and volume
Ownership: your workflows, data, and outputs remain yours
FAQ
What problem sizes fit?
Single product line to multi-region portfolios.
How often do we run it?
Weekly by default. Change cadence per workflow.
Can we plug in our data and LLMs?
Yes. We use your licenses where you prefer.
Ready to see your market this way?
Start with one workflow. Ship a weekly brief your leaders can act on.
How the workflow runs
Six terms you'll see across the product. Each maps to a concrete artifact, not a marketing concept.
Source map
Every trusted input — public data, private overlays, internal models, regulatory data — registered and verified before it can be cited.
Claim engine
Maps each assertion in a draft to the evidence span it came from. Unsupported claims surface before review.
Workflow engine
Your methodology — scoring rubric, peer logic, value-creation lens, and deliverable standard — running as a repeatable workflow, not a prompt.
Reviewer loop
Analyst review at the claim level. Approve, flag, or rewrite — every action recorded against the evidence.
Strategy pack
The output: shortlist, Value Scan, benchmark, brief, or board pack — every paragraph traceable to its source.
Audit trail
Every source ingestion, claim mapping, reviewer action, and export — captured and exportable with the artifact.
Start small
Most teams begin with one workflow, one source set, and one output.